TROY LENDMAN

A designer ready to

begin my next journey.

i know why you're here...
so, here's why you should hire me

Plays well with

  • Engineering
  • Q/A
  • Product
  • Devs
  • Stakeholders
  • Customers
  • Puppies

Over eight years of product design experience, and over 16 years of tech experience.

 

I’ve done pretty much everything on the internet at least once.

“Troy, can you do this?” I’ve never done it before, but I’ll figure it out!

Armed with some tools

  • Figma
  • Sketch
  • Adobe Creative Suite
  • Jira
  • Balsamiq
  • WordPress
  • Mixpanel
  • UIZard
  • Google Analytics
  • Invision (Moment of silence)
  • ~30% increase in approved applicants
  • ~35% increase in shift coverage rate
  • ~14% increase in Community messages

Redesign resulted in

Spearheaded end-to-end

Troy is a talented designer with solid technical know-how and UI/UX skills, he always stays on top of the latest design & technology trends to make our products better.

Kyle Liu - Lead iOS Developer​

Proud to have worked with

Here’s some proof

Shyft Technologies end-to-end mobile & web redesign.

Business Impact

+156%

Revenue & Growth Rate

+194%

Recurring Gross Profit

Measuring Success

+30%

Approved Applicants

+35%

Coverage Rate

+14%

Community Messages

Shyft-Case-Study-Acrylic
Spotify Community

Spotify Community

Research and design a comment section for songs and podcasts on Spotify to increase engagement & time spent on app.

Business Impact

+???%

Revenue & Growth Rate

+???%

Recurring Gross Profit

Measuring Success

+??%

Time Spent on App

+??%

Comments Sent

+??%

Podcasts Discovered

Shyft Brand Identity & Redesign

Business Impact

+156%

Revenue & Growth Rate

+194%

Recurring Gross Profit

Measuring Success

+30%

Approved Applicants

+35%

Coverage Rate

+14%

Community Messages

Shyft Marketing Design

Shyft Marketing Design

During my early years at Shyft, I worked as a Marketing Manager/Graphic Designer. I led design efforts across social media, customer reports, multiple trade shows, and even a billboard in Downtown Seattle.



Our lovable mascot, Shiffy the Shyftmunk, played a big role in our outward facing designs!

This is what it’s like to work with me

Working with Troy has been great! We constantly worked together with customers to gain user insight to inform product decisions.

Kelli Paul - VP of Customer Success

Working with Troy has been a pleasure! He was great with presenting design sprints and shipping design sprints so the engineering team knew exactly what to do.

Daniel Chen - Chief Technology Officer

Working alongside Troy, our mobile and web app designer, was a breeze. He’s a reliable team player, always ready to contribute and work well with others. Highly recommended for any project needing a strong design-oriented team member.

Deepak Bharakania - Lead Android Developer

I miss working with Troy. As CEO and Product Manager, we spent many hours on Zoom calls and he was great.

Brett Patrontasch - Chief Executive Officer

Troy is a talented designer with solid technical know-how and UI/UX skills, he always stays on top of the latest design & technology trends to make our products better.

Kyle Liu - Lead iOS Developer​

As Director of QA, It was always great working with Troy. He was always responsive fixing bugs and responding to Jira Tickets in a timely manner.

Etty Burstein -Director of QA

A little bit

about me

About Me

👋 Hey! I’m Troy. I’ve spent much of my career focused on improving user experiences and helping brands stand out. While working at Shyft, I led a major overhaul of their mobile and web apps, taking them from initial ideas to launch and used by hundreds of thousands of users.

I also founded Barista Life, a community that grew to hundreds of thousands of folks, and managed to build a product line that brought in six-figure revenue.

I’m pretty handy with all the critical design tools and always prioritize designs that users love. I’m looking for new challenges where I can bring my mix of creative thinking and strategic planning to the table.

I grew up under the sunny skies of Southern California, had a stint in Seattle’s bustling tech scene, and now I’m soaking up the peace and quiet of Idaho, which gives me the perfect backdrop to balance my work life.

When I’m not working and when my girlfriend isn’t studying for medical school, you can find me exploring the outdoors, staying active, hanging out with friends, enjoying a craft beer, or checking out live music. I’m all about building connections through design, shared experiences, or a great conversation. If you’re looking for a designer who thrives on creativity and connecting with users, I’d love to chat!

About Me

“Good Design is obvious. Great design is transparent.”

Joe Sparano

Sunny

Hi, I’m Sunny ☀️

Golden Retriever

Wilson

Hi, I’m Wilson 🐶

Mini Golden Doodle